Vida is the mortgage lending specialist with a clear focus on helping more customers in their home ownership journey, unravelling complex situations, and making the process clear and simple.

Working exclusively with expert intermediary partners, Vida combines cutting-edge technology with skilled and caring people to deliver an efficient and differentiated customer experience.  With over 11,000 customers we have lent over £2.1bn since our launch in 2015, but we want to do more.  By continuing to invest in technology, people, and process to ensure we deliver a market leading proposition that helps more people with a wider range of home buying needs.

We are flexible and efficient; we cut through complexity and never accept second best.

At Vida, we always keep our promises, what you see is what you get, and it will never change.  Put simply, Vida helps those who are typically ignored by high street banks to get life moving.